Dublin-based Sonics strengthens AVI-SPL presence in Europe and extends its global reach.

London, UK
 — February 23, 2022 — AVI-SPL, the world’s leading digital enablement solutions provider, announced today that it has signed a letter of intent to acquire Sonics AVI Ltd. (Sonics), an audio-visual (AV) integration firm in Dublin, Ireland. Sonics has earned an excellent reputation for helping the world’s largest brands create new value with modern workplace solutions. The firm works closely with companies of all sectors in Ireland and across Europe to ensure their AV and meeting technology creates impact and operates flawlessly.

The acquisition is expected to close in the next week. AVI-SPL sees tremendous growth opportunity with Sonics in its local market and will bolster operations there. AVI-SPL also sees the experienced Sonics business significantly strengthening its capabilities in Europe and beyond as AVI-SPL’s global footprint continues to expand in key markets like India.

The expert Sonics team will become an extension of AVI-SPL Limited, based in the United Kingdom. Together, the two operations will create a more connected world for their customers, guiding organisations through technology transformations with industry-leading, digital enablement solutions designed for hybrid work at a global scale.

“There is a natural fit for our two organisations,” said Michael Kellaway, Managing Director UK and Ireland, AVI-SPL. “Both companies have led the way in creating customer success with leading-edge AV and unified communications deployments and exceptional day-two services to support them. I’m thrilled to welcome Sonics to our team.”

Once united, the vision is for the Sonics and AVI-SPL UK teams to hit the ground running with newly expanded capabilities to respond to increased customer demand in Europe. Organisations of all sectors and sizes are now reimagining the workplace for more flexible, hybrid work models where their stakeholders can effectively connect and communicate from anywhere, at any time. The combined operation will be well positioned to deliver these modernized experiences so businesses and teams can work smarter and live better.

Steven McKenna, Managing Director of Sonics adds, “We’ve worked extremely hard in Ireland over the past 16 years to become an established and trusted AV systems integrator known for our engineering pedigree – and that’s something I’m extremely proud of! Having successfully collaborated with AVI-SPL on projects as a partner, we’ve had only positive experiences working together through a common shared focus on delivering great projects. This news is really exciting for the future of the team here in Ireland.”

Sonics was founded in 2005 in Dublin, Ireland and enjoyed steady growth. Once united, AVI-SPL and Sonics have the technology partnerships, with providers like Cisco, Crestron, and Microsoft, and the portfolio of solutions and IT managed services to help customers achieve successful outcomes in the modern, connected workplace.

For more information about AVI-SPL in the UK, please visit our website: https://avispl.co.uk.


AVI-SPL is a digital enablement solutions provider who transforms how people and technology connect to elevate experiences, create new value, and enable organizations to thrive and grow. We are the largest provider of collaboration technology solutions, which include our award-winning managed services. AVI-SPL’s highly-trained team works hand in hand with organisations worldwide – including over 80% of Fortune 100 companies – to strategize, design, deploy, manage, and support AV and UC solutions that are simple to use, scalable, serviceable, and measurable to ensure business objectives are achieved. Visit AVISPL.com to learn more, or connect with AVI-SPL on Twitter and LinkedIn.

About Sonics

Founded in Dublin, Ireland, Sonics designs, integrates and supports audio visual solutions which enable businesses to meet and collaborate effectively and deliver marketing messages with impact. Sonics has amassed a vast amount of comprehensive knowledge and certifications in all aspects of audio-visual technologies. Sonics highly experienced team of technical engineers ensure that our customers have the right solutions, tailored precisely to requirements, and that run without a hitch. Visit Sonics.ie to learn more.

Media Contact:

Kelly Bousman

Senior Vice President, Marketing | AVI-SPL
Email: kelly.bousman@avispl.com